In 2010, the public relations industry rallied around the Barcelona Declaration of Measurement Principles, agreeing to the first overarching framework for effective public relations (PR) and communication measurement.
In late 2015, these seven principles were updated to make them even more reflective of the industry and the way communication professionals work today. The Barcelona Principles 2.0 provide a transparent, reliable, and consistent measurement and evaluation framework that unites the ever-expanding media landscape.
Quindar Media is pleased to offer customized workshops at your location to help your innovative organizations prove the value of their PR and Communications investments using these industry standard Barcelona Principles. Slots are available beginning Monday, May 2.
Contact us at firstname.lastname@example.org to learn more.